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Jewelry

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Pura Vida Bracelets Delicate Wave Necklace

Make a subtle splash in our new Delicate Wave Necklace! Designed with a dainty rose gold or silver chain, it features a tiny triple-wave charm that’s both simple and chic. It’s the perfect style for mermaids, beach babes and anyone who wants to feel like

Delicate Wave Necklace

C$28.99

Pura Vida Bracelets Flower Seed Bead Choker

Let your jewelry collection bloom with our Daisy Seed Bead Choker. This bold and whimsical style serves some major flower power. Match it back to our Daisy Seed Bead Anklet to really freshen up your summer style.

- Brass Base with Rhodium Plating & See

Flower Seed Bead Choker

C$26.99

Pura Vida Bracelets BFF Avocado Necklace Set

What's better than a little guac with your bestie? Our Bff Avocado Necklace Set comes with two necklaces and avocado charms that fit perfectly together, one for you and one for you bestie! One avocado slice with out the other is incomplete!

- Brass bas

BFF Avocado Necklace Set

C$39.99

Pura Vida Bracelets Meadow Pendant Necklace

Our Meadow Pendant Necklace means you can always be dancing in daisies! Featuring a dried daisy resin pendant hung on a delicate silver chain, this flower power piece looks super cute with any preppy fit!

- Brass base with rhodium plating and dried dai

Meadow Pendant Necklace

C$23.99

Pura Vida Bracelets Butterfly In Flight Earrings

Set your look aflutter with our Butterfly in Flight Earrings. Available in a rose gold or silver finish, these butterfly charm studs are the perfect pair for a fresh spring style.

- Rose Gold: Brass Base w/ Rose Gold Plating
- Silver: Brass Base w/ Rh

Butterfly In Flight Earrings

C$20.99

Pura Vida Bracelets Painted Blooms Hoop Earrings

Stay femme and fresh for spring in our Painted Blooms Hoop Earrings! This dainty design comes in a sleek silver finish, with a bouquet of painted daisies that we picked just for you : )

- Brass Base w/ Rhodium Plating & Enamel
- 12" Diameter

Painted Blooms Hoop Earrings

C$20.99

Pura Vida Bracelets Gemstone Daisy Earrings

Look dainty in daisies with our Gemstone Daisy Earrings. This whimsical set of studs feature glass seed beads for an eye-catching style that's as cute as it is cool.

- Brass Base w/ Rhodium Plating & Plastic Beads
- Sterling Silver Posts
- Flower: 8m

Gemstone Daisy Earrings

C$20.99

Pura Vida Bracelets Playa Stud Set

Mix, match and make the most of your shore style with our Playa Stud Set! This five-piece set comes in a silver metal finish, with an array of pretty paradise-inspired designs, from a stone-studded pineapple and palm tree to a shell, rainbow and wave.
-

C$39.99

Pura Vida Bracelets Opal Sea Turtle Earrings

Take it slow in our Opal Sea Turtle Earrings! This cute sea turtle design gets extra chic with a sparkly opal center in blue or white on rose gold or silver studs.

- Silver: brass base with rhodium plating and opalescent stone
- Rose Gold: brass base

Opal Sea Turtle Earrings

C$26.99

Pura Vida Bracelets Opal Sea Turtle Ring

Think sea turtles but make it luxe! Featuring opalescent stones in blue and white that sit in the center of each turtle, the Opal Sea Turtle Ring is designed for all the turtle lovers out there but with a sparkly twist!

- Rose Gold: brass base with ros

Opal Sea Turtle Ring

C$26.99

Pura Vida Bracelets Stone Heart Signet Ring

Dainty is cute but signet rings are a statement! Our new Stone Heart Signet Ring is a simple, stack ready design with a pink or white opal filled heart that's a total show stopper!

- Rose Gold: brass base with rose gold plating and white opal stone
-

Stone Heart Signet Ring

C$23.99

Pura Vida Bracelets BFF Avocado Bracelet Set

Holy guacamole it's a BFF Avocado Bracelet Set?! On a white bitty braid, these avocado charms fit perfectly when placed together just like you and your bestie!

- Wax-coated
- Set of 2
- One half will have a pit, other half will not
- Avocado charm:

BFF Avocado Bracelet Set

C$26.99

Pura Vida Bracelets Flower Seed Bead Bracelet

Our flower Seed Bead Bracelet has *everything* you could want. It’s cute, colorful, feminine and whimsical, with delicate and detailed beading that takes any stack to the next level.

- Brass Base with Rhodium Plating & Seed Beads
- 9" with 1" Extensi

Flower Seed Bead Bracelet

C$23.99

Pura Vida Bracelets Vintage Heart Charm Bracelet

You + our Vintage Heart Bracelet = the perfect match! This throwback design features a bitty braided band in two string hues, with a retro rainbow heart charm with a sparkling rhinestone.

- Charm Dimensions: 14mm (H) x 14mm (W)
- Adjustable from 2-5 I

Vintage Heart Charm Bracelet

C$21.99

Pura Vida Bracelets Delicate Wave Bracelet

Wanna add another style to your Wave collection? Our new Delicate Wave Bracelet is the perfect piece to pick up if you’re looking for a dainty design. Set on a simple string band with a low-profile silver wave charm, this piece is shore to look cute when

Delicate Wave Bracelet

C$20.99

Pura Vida Bracelets White Wave Charm Bracelet

The newest style that’s making a splash? Our Enamel Wave Charm Bracelet! This simple string style comes with a circular cutout wave charm decorated with white enamel.

- Wave Charm: White Enamel Matte Finish
- Charm Dimensions: 14mm Diameter
- Adjust

White Wave Charm Bracelet

C$20.99

Pura Vida Bracelets Candy Cowrie Charm Bracelet

Who doesn't love candy and cowrie shells?! Our Candy Cowrie Charm Bracelet comes with a single enamel cowrie shell in baby blue or pink attached to a classic bitty braid that's filled with sweetness!

- Wax-coated
- Cowrie shell coated in enamel
- Adj

Candy Cowrie Charm Bracelet

C$17.99

Pura Vida Bracelets Sunrise Charm Bracelet

It’s not every day you get to wake up watching the sun rise between the mountains. But our Sunrise Bracelet can be your everyday essential! This simple string style comes in a range of fall colors, with an enamel mountain charm.

- Silver Charm: Brass B

Sunrise Charm Bracelet

C$15.99

Pura Vida Bracelets Surf Love Charm Bracelet

Show everyone just how much you <3 the sea with our Surf Love Bracelet. Available in four string colors and two metal finishes, this bitty braid style features a dangling heart-and-wave charm that’s gorgeous both on and off the beach.

- Silver Charm: B

Surf Love Charm Bracelet

C$15.99

Pura Vida Bracelets Two Tone Full Circle Bracelet

Our Two-Tone Full Circle Charm Bracelet is twice as nice, thanks to the mix of cool colors on this bitty braid beauty. The eye-catching design comes in four color combos that will catch everyone's attention!

- Neon Blue/Strawberry: Gold-Plated Brass
-

Two Tone Full Circle Bracelet

C$15.99

Pura Vida Bracelets Petite Heart Charm Bracelet

What’s not to love about our Petite Heart Bracelet?! This super-sweet style is set on a bitty braid band, with an enameled heart charm that’s just the right amount of romantic. Choose from four color combos (or snag one of each!).

- Black: Rose Gold-Pl

Petite Heart Charm Bracelet

C$12.99

Pura Vida Bracelets Narwhal Charm Bracelet

Show your love for “the unicorn of the sea” with our exclusive Narwhal Charm Bracelet! This style comes in two color options, and features a dangling narwhal charm. For each bracelet sold, 5% of the purchase price* will be donated to World Wildlife Fund i

Narwhal Charm Bracelet

C$17.99

Pura Vida Bracelets Boarding 4 Breast Cancer Bracelet

Boarding for Breast Cancer (B4BC) is a non-profit foundation that advocates early detection and a healthy, active lifestyle as the best means for breast cancer prevention. Founded in 1996, B4BC empowers young people to make positive choices that promote l

Boarding 4 Breast Cancer Bracelet

C$7.99

Pura Vida Bracelets Surfrider Bracelet

The Surfrider Foundation is dedicated to the protection and enjoyment of the world's oceans, waves and beaches through a powerful activist network. It focuses its efforts on five key areas: beach access, clean water, ocean protection, coastal preservation

Surfrider Bracelet

C$7.99