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Jewelry

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Pura Vida Bracelets Happy Face Ring

This happy go lucky ring will turn any frown upside down! Our new Happy Face Ring features a polished silver band with an enamel happy face that will remind you to smile all day long!

- Brass Base w/ Rhodium Plating & Enamel
- Happy Face: 7mm Diameter

Happy Face Ring

C$18.99

Pura Vida Bracelets Happy Face Stud Earrings

Happy Face Stud Earrings

C$20.99

Pura Vida Bracelets Happy Face Charm Bracelet

Our Enamel Happy Face Bracelet is sure to make you smile! This simple string design comes in two hues, with an enameled smiley face charm for an instant mood boost.

- Brass Base w/ Rhodium Plating
- Charm: 10mm Diameter
- Adjustable from 2-5 Inches i

Happy Face Charm Bracelet

C$21.99

Pura Vida Bracelets Open Pineapple Charm Bracelet

Rep our classic pineapple logo with the Open Pineapple Bracelet! This simple string design comes in four spring shades and two metal finishes, with a dainty pineapple charm and shiny stone for a little sparkle.

- Rose Gold Charm: Brass Base w/ Rose Gol

Open Pineapple Charm Bracelet

C$21.99

Pura Vida Bracelets Silver Wave Bracelet

Silver Wave Bracelet

C$20.99

Pura Vida Bracelets Rose Gold Wave Bracelet

Ride the wave in style with our new Rose Gold Wave Charms! This bracelet features three colored strings and a cutout wave charm that looks totally rad worn solo or in a stack.

- Rose Gold Wave Charm
- Original Designs by Pura Vida
- Rose Gold "P" Cha

Rose Gold Wave Bracelet

C$20.99

Pura Vida Bracelets Gold Wave Bracelet

Ride the wave in style with our new Gold Wave Charms! This bracelet features three colored strings and a cutout wave charm that looks totally rad worn solo or in a stack.

Gold Plated Wave Charm
- Original Designs by Pura Vida
- Gold Plated "P" Charm

Gold Wave Bracelet

C$20.99

Pura Vida Bracelets Save The Butterflies Charm Bracelet

Critical habitats are disappearing in the United States, and are threatening the population of pollinators like monarch butterflies. Help reverse this trend by purchasing our new Save the Butterflies charm bracelet. For each bracelet sold, 5% of the purch

Save The Butterflies Charm Bracelet

C$16.99

Pura Vida Bracelets Multi Braided Bracelet

Every braided bracelet is 100% waterproof. Go surf, snowboard, or even take a shower with them on. Wearing your bracelets every day only enhances the natural look and feel. Every bracelet is unique and hand-made therefore a slight variation in color combi

Multi Braided Bracelet

C$19.99

Pura Vida Bracelets Bright Original Bracelet

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks. Grab yours today to feel the Pura Vida vibes.

- 100% Waterproof
- Wax-Coated
- Iron Coated "P" Charm
- Adj

Bright Original Bracelet

C$8.99

Pura Vida Bracelets Wave Toe Ring

The next addition to our best-selling Wave collection? The new Wave Toe Ring! This gnarly style was practically built for beach season, and looks great worn solo or layered up with other Wave styles

- Smooth Finish
- Malleable with Open Ends to Allow

C$16.99

Pura Vida Bracelets Sierra Charm Bracelet

Our Sierra Charm Bracelet is the peak of perfection (pun intended!). Handcrafted with a triple-string, braided band, this nature-inspired style features a silver cutout charm of a snow-capped mountain.

- Silver Plated Sierra Charm
- Original Designs

Sierra Charm Bracelet

C$20.99

Pura Vida Bracelets Sunflower Choker

’Tis the season for florals (and our new Sunflower Choker)!. This delicate and adorable piece is set on a sterling silver chain with a bouquet of enameled sunflower charms sprinkled throughout.

- Brass Base w/ Rhodium Plating & Enamel
- Chain: 14" wi

Sunflower Choker

C$33.99

Pura Vida Bracelets Gold Enamel Sunflower Bracelet

Bring a little sunshine to your bracelet collection with our Sunflower Charm Bracelet. Set on a simple string band—perfect for any fall stack—it features an enamel sunflower charm that’s sure to brighten up your day every time you wear it!

- Enamel Sun

Gold Enamel Sunflower Bracelet

C$16.99

Pura Vida Bracelets Wave Locket Necklace

Wave hello to your new fave: our Wave Locket Necklace! This insanely cute style is set on a silver chain. The best part is the wave-etched locket charm, which opens up to reveal our signature pineapple design and Pura Vida logo!

- Wave Locket: 11mm (di

Wave Locket Necklace

C$27.99

Pura Vida Bracelets Circle Wave Stud Earrings

Wave hello to your new perfect pair! Our sterling silver Circle Wave Stud Earrings feature a cutout wave design that looks extra gnarly when worn with our other Wave styles

- .925 Sterling Silver
- Sterling Silver Posts
- Dimensions: 7mm Diameter

Circle Wave Stud Earrings

C$19.99

Pura Vida Bracelets Sea Turtle Stud Earrings

Have a soft spot for sea turtles? Then show it off with our Sea Turtle Earrings! This pretty pair of earrings is available in two beach-ready finishes: gold with a sea green stone and silver with a sky blue stone.

- Measurements: 6mm (L) x 8 mm (H)
-

Sea Turtle Stud Earrings

C$27.99

Pura Vida Bracelets Wave Stud Earrings

Wanna up your surf style? Our Wave Stud Earrings make a splash with any outfit! Inspired by the best-selling Wave Ring, this silver style is super gnarly (and sure to sell out really fast).

- Brass Base
- Sterling Silver Post
- Silver: Rhodium Platin

Wave Stud Earrings

C$16.99

Pura Vida Bracelets Original Anklet

Slightly larger than our original bracelets, your ankle can now be as stylish as your wrist! Every anklet is 100% waterproof. Go surf, snowboard, or even take a shower with them on. Wearing your anklets every day only enhances the natural look and feel. E

Original Anklet

C$9.99

Pura Vida Bracelets Silver Wave Charm Bracelet

Ride the wave in style with our new Wave Charms! This bracelet features three colored strings and a cutout wave charm that looks totally rad worn solo or in a stack.

- Silver Plated Wave Charm
- Original Designs by Pura Vida
- Iron Plated "P" Charm

Silver Wave Charm Bracelet

C$20.99

Pura Vida Bracelets Rose Gold Open Heart Charm Bracelet

You can’t help but fall in love with our Open Heart Charm Bracelet! This awww-dorable design comes in two finishes—silver and rose gold—with a cutout heart charm that adds some romance to every outfit.

- Pura Vida Exclusive
- Heart Charm: 11mm (L) x 1

Rose Gold Open Heart Charm Bracelet

C$16.99

Pura Vida Bracelets Pineapple Bitty Braid Bracelet

Get your daily dose of vitamin sea with our Pineapple Charm Bracelet! With a bitty braided band and enameled pineapple charm, it adds a pop of color (and so much cuteness!) to your PV stack.

- Charm: 12mm (H) x 7mm (W)

- Bitty Braided Band

- Gold

Pineapple Bitty Braid Bracelet

C$13.99

Pura Vida Bracelets Muted Original Bracelet

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks. Grab yours today to feel the Pura Vida vibes.

- 100% Waterproof
- Wax-Coated
- Iron-Coated Copper "P" Charm

Muted Original Bracelet

C$8.99

Pura Vida Bracelets Stone Wave Necklace

One simple way to make a splash this spring? By wearing our Stone Wave Necklace, of course! The newest addition to our best-selling Wave collection comes in two finishes—silver or rose gold—with a cutout Wave charm filled in with a genuine gemstone.

-

Stone Wave Necklace

C$33.99